Oh No, Someone Actually Managed To Make Uggs Even Worse

Quick Take

Surely you’ve heard of Ugg boots, right? The shearling-lined Australian slip-ons of unknown origins that, while unquestionably warm and cozy, don’t exactly make for the most… sophisticated footwear in public. They’re fine, really, but everyone knows you’re essentially wearing very large slippers. I can’t blame anyone when the temperature drops to depressing levels, but they won’t exactly land you a spot in the pages of Esquire, either.

That said, if your problem with Ugg boots was that there wasn’t enough of them, a brand called Y/Project might have just what the (poorly dressed) doctor ordered. They teamed up with Uggs for this year’s spring/summer Paris Fashion Week, and the result is… whatever the hell this is (probably not the next big thing):


Vice’s i-D has a brief story and interview with Y/Project creative director Glenn Martens, where he (kind of) explains how these monstrosities came to be:

“The UGG Classic boot is one of the most recognisable shoes in history. It is a statement,” Glenn Martens, creative director of Y/Project, explained backstage at his Paris menswear show earlier.


UGGs, he explains, are like “putting your feet in butter. What’s better than that? Putting your thighs in butter.”


“By reworking the Classic boot with a typical Y/Project twist such as the triple overlaps and the extra-long legs we want to celebrate the UGG brand’s unique history,” Glenn explains.

Martens goes on to say that the whole Y/Project collection (including things like oversized sweaters and baggy jeans) was “designing garments like they were two people becoming one when f*cking,” whatever that means. Fashion is a weird, weird place. But the Y/Project abomination was too much for even fashion Twitter to handle, which is saying something when you consider that the brand is known for their over the top shoe designs.

Brobible says that the collection will run between $200 and $1,000, meaning that this isn’t high-concept, runway-only footwear: these are real shoes that will be for sale in real stores, and (presumably) real people will buy them. I’m not sure who, exactly — I don’t doubt that they’re warm and cozy, but imagine trying to be comfortable in these indoors. Your thighs would rub together constantly, and you have to figure your legs will get sweaty as hell. Cold feet are a terrible thing in the winter time, but so is looking like someone stuck an action figure in a normal pair of Ugg boots.

Y/Project’s website is down right now (a strange oversight given that it’s Paris Fashion Week), so no telling when they’ll be available. Hopefully soon!

Drop This Fact

Uggs first became popular with Australian surfers in the 70s, and then exploded in popularity when Sydney-area movie theaters banned the boots (along with ripped jeans).

Source


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