Beyonce had the TopShop flagship store in Beverly Hills and the company’s website LIT last night with the just-after-midnight launch of her Ivy Park collection. Peep pics of Karrueche Tran picking up a few pieces and why Bey had everybody like “Take my moneeeeeey!”…
Today is the day Beyonce’s highly anticipated Ivy Park, a new athleisure collection in collaboration with TopShop, is released. And, as with anything associated with Bey, it was an epic launch.
In Beverly Hills at the TopShop flagship store in The Grove, budding actress Karrueche Tran made sure she was first in line to cop a few pieces. She roamed around the store with a strategically place photog, picking up pieces that caught her eye:
Styling in a tan suede shirt and pants, Kae snapped it up with TopShop owner Phillip Green’s daughter Chloe Green. She too was in the mix to cop a few of Bey’s athletic pieces.
And then she got leggy with actor Vas J. Morgan.
As folks poured into the TopShop store, the BeyHive was busy making moves online. Ivy Park went on sale at 1AM EST, so fans stayed up so they could get their hands on their own merchandise. Problem is, with so many fans all trying to nab a few pieces at the same time, the TopShop site CRASHED!
Eager fans piled their shopping carts up with tons of gear only to get to the check out page and couldn’t proceed. Yikes! While this a good thing for Bey, the BeyHive is pissed they couldn’t get the items they had been eyeing since Bey announced she would be releasing the line. Now, many of the popular pieces are already sold out.
Gotta be quicker than that!
During another outing yesterday, Kae was spotted picking up a pair of Christian Louboutins. Must be nice….