Since rebooting Northwest Arkansas Fashion Week in 2017, executive director Robin Wallis Atkinson has approached each subsequent run with fresh ideas to gain followers and fans for this premier fashion event. For the spring 2019 show, she and her staff have tweaked the schedule a bit to make it more fan friendly: Each night will have a specific theme, including bridal, activewear, avant garde and ready-to-wear.
“We want to make it more cohesive,” says Atkinson. “When you buy the ticket, we want you to know what you’re signing up for.”
NWA Fashion Week
Fashion Industry Pecha Kucha
Lance Cheramie, University of Arkansas
Shaun Cohen, Jordache
Zach Freeze, Walmart, Inc.
Alyssa Bird, Regenerous Designs
21c Museum Hotel
She Said Yes
Bearded Goat Apparel
BEAT Outdoor Gear
Dig Clothing Co., featuring Livsn
Exlr Yoga Younge, presents lululemon
59th and 9th
Hubbard Clothing Co.
Terra and Sky
Time and True
Big Sister Apparel
Haxton Road Studios
Gabrielle Korn, editor in chief, Nylon
Regenerou Designs, featuring B-Unlimited
The R Gene
NWA Fashion Week
WHEN — April 3-6
WHERE — Crystal Bridges Museum, 21c Museum Hotel, Record, all in Bentonville
COST — The event at Crystal Bridges is free; tickets for the other events range from $15-$220
INFO — nwafw.com
Atkinson says this show will have a strong focus on inclusion and diversity, as always.
“That’s just naturally in the DNA of the organization,” she says. “It’s important to me and my team. We want to make sure we’re representing as wide of an array of people as we can, and, this year, we’re pushing that farther than we have before.
“When most fashion shows are talking about plus-size fashion, they’re talking about somewhere between the sizes of 8 and 12 –but that’s just middle-of-the-road, average-sized. When we talk about it, we’re talking about size 20-plus. We’re pushing really hard to spot our blind spot, to see who hasn’t been on the runway before, to see who we are missing.
“How far can we push the idea that a fashion show doesn’t have to be about the stereotypical tall, thin person but can embrace all people? Everyone is involved in the process of getting themselves dressed every day. We want to show our audiences themselves.”
Photo by Grace Nast “Saturday is avant garde, so more designer-focused, boundary-pushing and creative,” says Atkinson. “Not necessarily ‘everyday outfit’ material. If you’re looking for a gala dress or really love [high] fashion, avant garde is for you.”
Photo by Jessica Summersett “Thursday night’s show — and this is totally new to us — will be activewear,” says Robin Wallis Atkinson, executive director of Northwest Arkansas Fashion Week April 3-6. “It will focus on street wear, athleisure, biking, hiking — all of the kinds of outdoor, active life activities that are so popular in Arkansas.”
Photo by Josua Koerner According to its website, “NWAFW’s mission is to highlight fashion trends, burgeoning local brands and up-and-coming designers, to celebrate Northwest Arkansas’ growing culture, and raise awareness for our local organizations that are doing incredible things in the world.”
Photo by Samantha Tillery “Thursday’s bridal event will focus on wedding dresses and the bridal party — mother of the bride, bridesmaids — and will be a mix of commercial and designer,” says Atkinson.
NAN What’s Up on 03/31/2019