According to the Boston Herald, the U.S. Patent and Trademark Office sent the hip-hop royals a letter turning down their petition to retain “Blue Ivy” for their own business ventures and siding with Blue Ivy Events owner Veronica Alexandra, who was forced to defend her company’s good name.
The ruling means Blue Ivy Events can continue to operate under its current designation. But the firm doesn’t hold anything against Bey and Jay, posting a photo of the pair on its site with the caption, “Congrats to our SOUL MATE Couple with Baby Blue Ivy!!!”
Check out the video below: