Fortune Magazine calls black women “the fastest-growing group of entrepreneurs in America.” An estimated 1.3 million businesses in the United States are controlled by African American women.
“Black women are and have always been pioneers and titans of industry — from Madame C.J. Walker to Lisa Price of Carol’s Daughter. We are proud to help nurture the next wave of women taking over,” Zola Mashariki, executive vice president, head of original programming, BET Networks, told Forbes Women.
Eighteen women will showcase their products, potential, and passion through a series of challenges testing their elevator pitches, networking skills, and social media knowledge. A panel of self-made celebrity judges, including host and CEO of Edmonds Entertainment Tracey Edmonds; reality show star and co-founder of the shoe line Pastry, Vanessa Simmons; lawyer, author, and star of Paternity Court Lauren Lake; businesswoman, singer/songwriter/producer and Real Housewives of Atlanta star Kandi Burruss; Carla Hall, co-host of ABC’s The Chew; the former beauty director and cover editor of Essence magazine, Mikki Taylor; founder and CEO of Carol’s Daughter Lisa Price; public relations mogul Rakia Reynolds; founder and CEO of NewME Accelerator, Angela Benton; and interior designer and author Robin Wilson decide who has what it takes to be the ultimate #bawse.
“We as the judges are very particular about our brand of inspiration,” says judge Lauren Lake. ”It’s not just about the business of it all, but also about connecting on a spiritual level and helping these women grow and challenging them. We’re giving them the tools needed to truly pitch and grow their product.”
The winner will take home $25,000 for her business and the title of “Queen Boss.”
Who will take the crown? Watch Centric’s Queen Boss on Saturdays at 10pm.